1.
Listen, Listen, Listen........ Is the design firm willing to take the time to talk to you and really listen and learn about your company and your ideas. Or, are they just going to have you fill out a questionnaire and then run with it?
 
2.
Communication, Communication, Communication............
Will the person communicating with you be the person directly involved in the actual design process or is it a salesmen that relays the information to the designer? This scenario can be a nightmare and can cost you a lot.

"Well my sales rep. said you wanted the brochure in hot pink, not red."
   
3.
Welcome To India, "Outsource Heaven"
Does the firm outsource the design to other countries or people not even employed with the company? There are thousands of companies doing business and representing themselves as a US based design firm but subcontracting all their work to someone in another country.
   
4.
The Big OOPS!
Does the design firm have a system in place
that verifies color output? Many freelancers and
design companies do not bother with this at all.
Not having an idea what the final printed ouput
will look like can be disastrous and cost you a lot
of money paying the printer for reprints.
   
     
5.

Welcome to LOGO MART
Home of the 99.00 LOGO
What we call the LOGO MART's of the design
industry are companies that are more interested
in volume than great design. They want to get the
customer in and out as quickly as possible so that
they can move onto the next client.


   
 
 
       
6.

THE DESIGN DEPOT’S
THE DESIGN DEPOT’S are printing companies that
also claim that they are great graphic designers.
They want to be your one stop shop for printing
and graphic design. They claim that they can do design work just as well as a graphic design firm.
But what usually happens is that the design work
is outsourced and lacks the quality of professional
design.

           
 
817.656.8597